The Baker Nissan Story

Family-Owned in Houston Since 1990

We're one big happy family here at Baker Nissan — and that goes for our customers too. We have been serving Houston-area drivers since we opened our doors in 1990, and through more than three decades of growth, our commitment to treating people with respect has remained at the heart of who we are.

Every dealership has a beginning. Ours started with a family, a chance, and a commitment to taking care of customers. Today, that story continues every time someone walks through our doors.

Baker Nissan history in Houston
1990

This Is Where Our Story Began

Baker Nissan was started by Bruce Baker, a one-time oil man and college basketball player who took a chance on a Nissan-Oldsmobile dealership in Houston.

What began as that opportunity would grow into Baker Nissan and eventually into a state-of-the-art 86,000-square-foot facility on 16 acres in North Houston.

Growing With Houston

More Than Three Decades of Growth

Since opening our doors in 1990, Baker Nissan has grown alongside Houston and the communities we serve.

Our dealership grew, our team grew, and generations of customers trusted Baker Nissan to help with their automotive needs.

A lot has changed over the years, but one thing hasn't: Baker Nissan remains family-owned and operated.

Baker Nissan dealership in Houston Texas
Baker family at Baker Nissan
The Next Generation

Still Family-Owned. Still Houston.

After more than 36 years of growth, Baker Nissan is still family-owned and operated, with Brad and Carl Baker continuing the passion and core values that helped build the dealership.

Their shared vision for the future continues through the Baker Nissan team, our customers, and the Houston community we are proud to serve.

But the Baker Nissan story isn't only about our family. It's about the thousands of customers and families who have become part of the story along the way.

The Baker Nissan Promise

At Baker Nissan, we are committed to building a culture of accountability and integrity, driving us to deliver exceptional service while earning the trust and loyalty of our customers.

And That's Where You Come In

Your Baker Nissan Story

Our story began in 1990. Your story with Baker Nissan might begin today. Whether you're buying your first vehicle from us or you've been part of the Baker Nissan family for years, we're here for more than just the moment we hand you the keys.

Shopping for a new or pre-owned vehicle at Baker Nissan
Your Journey Starts Here

Finding the Right Vehicle

Your Baker Nissan story might begin with your first Nissan, a new vehicle for a growing family, an upgrade you've been waiting for, or the right pre-owned vehicle for where life is taking you next.

Baker Nissan is proud to serve automotive shoppers throughout Houston, Cypress, Spring, Jersey Village and surrounding communities with a wide selection of new, pre-owned and Nissan Certified vehicles.

When you visit our dealership, our goal is to provide a welcoming, knowledgeable and low-pressure experience while helping you find the vehicle that's right for you.

Shop New Nissan Shop Pre-Owned
The Keys Are Just the Beginning

Drive Away Different

Buying a vehicle should be exciting. From the moment you enter our showroom to the moment you drive away, our goal is to make your experience different for all the right reasons.

Because we are locally owned, our team is here at the dealership where decisions are made. Our managers are empowered to help take care of our customers without sending decisions somewhere hundreds of miles away.

And once we hand you the keys, our relationship doesn't end. That's really just the beginning.

Baker Nissan customer vehicle delivery
Trusted by Our Customers

A Reputation Built One Customer at a Time

★★★★★
4.6
Google Customer Rating
#1
Customer Reputation
Among Nissan dealers in the U.S.*
*Based on 2025 Reputation.com score for Nissan.
Baker Nissan service department in Houston
For the Miles Ahead

We're Here Long After the Sale

Your vehicle becomes part of everyday life, and Baker Nissan is here to help keep it ready for the road ahead.

From routine maintenance such as oil changes, tires, brakes and batteries to diagnostics and repairs, our Service Department is here to help care for your Nissan for years to come.

Our in-house Parts Department also provides Genuine Nissan parts and accessories designed specifically for your vehicle.

Schedule Service Visit Service
When the Unexpected Happens

Helping Get You Back on the Road

Not every part of the journey goes according to plan. When an accident, dent or unexpected damage happens, you shouldn't have to figure out what comes next by yourself.

Baker Nissan's Collision Center is located right here at the dealership and is ready to help with collision repair, body work, paint repair and the steps needed to help get you and your vehicle safely back on the road.

Visit Our Collision Center
Baker Nissan Collision Center in Houston
Baker Nissan customer choosing their next vehicle
The Next Chapter

When It's Time for What's Next

Eventually, every vehicle journey reaches another milestone. Your family may grow. Your commute may change. You might need more room, better capability, newer technology, or simply be ready for something different.

When that day comes, we'd love the opportunity to help you with the next chapter — whether that's trading your current vehicle, buying another Nissan, or finding the right pre-owned vehicle.

Value Your Trade Find Your Next Nissan

And the Story Continues...

Since 1990, we've had the privilege of helping generations of Houston-area drivers buy, maintain, repair and replace their vehicles.

Some customers have been with us for years. Others are walking through our doors for the very first time.

Our story began with our family in 1990.
We hope the next chapter includes yours.

Drive Away Different
Why Buy From Baker Nissan? Shop New Nissan